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My Journey to Sustainable Beauty

Founded in 2013 in South Australia's Riverland region, Nudie Beauty began as a heartfelt gift—a homemade body butter for my mum. That simple gesture sparked a passion for crafting natural, skin-loving products.

I began developing Nudie Beauty in mid-2013, when I was twelve years old. After gifting my mother a body butter for Mother's Day, I became fascinated with transforming my creation into something for others to enjoy. I discovered passion in the creative process of making these products.

 

I debuted at a local market on November 2nd, 2013, under the name Buzz Beauty, as all products featured beeswax or honey at this time.​ After two years of primarily making skincare products, I expanded my product range to include bath products and cold-processed soap. By early 2019, embracing a vegan-friendly approach, I rebranded as Nudie Beauty to reflect a shift in my values and commitment to clean, ethical beauty.

 

Today, I continue to handcraft, package, and dispatch every Nudie Beauty product from my home studio in the Adelaide Hills, ensuring each item is made with love and care. Up until mid-2024, when we welcomed our firstborn, I still regularly set up my stall at monthly markets around Adelaide. Now, with a second baby on the way, I am on a maternity hiatus from markets until further notice.

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Why support Nudie Beauty?

Handmade in Australia

100% vegan-friendly and cruelty-free

Good for the skin and kind to our Earth!
NO synthetic fragrances, parabens, or sulphates

Naturally scented with essential oils

Gifts are included in all orders

Free shipping over $100

Free ways to support my small business:

Leave my business a review

Share Nudie Beauty with friends

Follow @nudiebeauty on Instagram

Like and comment on my social posts

Thank you for supporting my business!

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At Nudie Beauty, sustainability is not just part of the process—it is at the heart of everything I do. From local, vegan-friendly ingredients to thoughtful packaging and fair-trade sourcing, every choice is made with care for the planet and the people on it.

 

I proudly support suppliers who share strong ethical values and prioritise fair trade. I keep packaging minimal and purposeful—no wasteful product boxes or excess flyers. Your purchase is packaged in eco-friendly materials, such as compostable packing peanuts and plant-based confetti, offering all the joy of unboxing without the landfill impact. Even the shipping box and tape are fully recyclable or compostable.

 

My bath products are wrapped in plant-based, 100% compostable cellophane, and some feature plastic-free glitter. Palm-free soaps are delightfully packaging-free, while skincare items come in recyclable or reusable glassware. And when you open your order, you will find a little extra love: a handwritten thank-you note on seed paper. Just plant it under a thin layer of soil, keep it moist, and watch wildflowers grow; a tiny gift back to the Earth, from me to you.

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